Saturday, January 25, 2014

Solid Dental Website Optimization Includes Both Sticky and Static Content



More and more dental professionals are coming to realize the tremendous importance of a good dental website marketing campaign. The truth is, the better and more appealing your website is, the stronger your presence will be online and the more clients you are likely to get. Most dentists have a website and a blog updated on a regular basis, but they neglect the “About Us,” “Contact Us” or “Our Services” pages, thinking that they are not so important. However, according to Google, these static content pages are extremely important for both ranking high in search results and providing a good value to the final customer. A professionally created and optimized dental website needs to have both static and sticky content.

Saturday, January 18, 2014

Improve Your Website and Conversion Rates with Website Speed Analysis



By optimizing the speed of your website you will enable visitors to easily access your website and be able to view what they want, get services that are offered on your website, or purchase goods from your website without problems in load time.

A faster website results in the improvement of a visitor’s experience and this leads to increased return visits and users adopting your website. A good example is the speed optimization done on the website Shopzilla. The speed of the website was optimized resulting in a reduction in page load time from seven seconds to two seconds and this led to a 7% to 12% increase in conversion rate. When the load time of the website was reduced by five seconds this resulted in a 25% increase in page views.

Saturday, January 11, 2014

The Important Role of Site Speed in the Success of Your Website



Websites are getting increasingly complex and are competing with each other to provide better content and user experience to visitors. A lot of this content consists of bulky, high-quality multimedia that can drastically reduce website speed. Website speed optimization services are essential if you want your website to provide a good overall user experience. A sluggish website can turn off visitors, which will in turn adversely affect your sales.

Saturday, January 4, 2014

From Drupal to Joomla: Analyzing CMS Performance Analysis



A Content Management System (CMS) is a user-friendly platform that enables anyone to control and manage websites without the need of technical knowledge. The three most popular CMS platforms to date are Wordpress, Drupal and Joomla. Although Wordpress is the most popular CMS for blogging, for complex websites that require more advanced features such as photo galleries, shopping carts and directories, Drupal and Joomla are proven to be much more efficient and equally user-friendly.